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A brand is more than an attractive logo or a memorable name. It is the culture, spirit, and reputation of your business. Rebranding is different from refreshing. Rebranding means to take your business to a new direction and refreshing is to change the visual elements like company website, logo and such others.

A logo is no more just a small graphical symbol; it is the identity of your company that marks into the customers’ mind. Apart from providing amazing services or unique products, a well-designed logo can grab the audience attention faster than you seek. Sometimes to find out what exactly your client may need is not easy. The logo we design should be a compelling one, which at times is even difficult for an experienced designer.

If you are running a business in your home country, the next step is to expand your business overseas. The whole world is connected as a single entity with the technology more than ever before, so the exchange of goods and service across the sea is much easier now.

Any marketing you do on a social media platform is called social media marketing. Whether you post a blog or you put up an advertisement and if it involves with Facebook, Twitter, Instagram or any such, then the above-mentioned activity is social media marketing. Whether you do promotions with paid ads or simply upload a post regarding your business, the reach you could get is tremendous. Of course, social media marketing is not an easy or low expense way of boosting your business. Here we need good planning associated with a proper strategy to work out well. Different business will need a different approach and can make wonder if done duly.